The latest figures from wholesalers and diamond centers around the world show a steady rise in demand for brilliant cut cushion diamonds, making them the hottest "fancy" shape diamond after the classic round brilliant and square princess. It is really quite easy to understand the appeal of the cushion diamond given the unwavering popularity of the round and the princess.
The cushion diamond is really a mixture of the two, taking the brilliance of the round with the uniqueness of the princess cut. What's more is that unlike the previous trend of pear shaped diamonds, cushions are extremely versatile for making jewelry. Almost any solitaire ring design made for a round or a princess can be adapted to suit a cushion and in smaller sizes they make great side stones.
The cushion diamond is really a mixture of the two, taking the brilliance of the round with the uniqueness of the princess cut. What's more is that unlike the previous trend of pear shaped diamonds, cushions are extremely versatile for making jewelry. Almost any solitaire ring design made for a round or a princess can be adapted to suit a cushion and in smaller sizes they make great side stones.
This increase in demand of course at some point will come at a price as supply and demand effects kick in and the delay from rough diamond supply and demand reaches wholesalers and ultimately retailers. Certainly something to keep your eyes on…
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